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Web Viral Solutions
Legal

Terms of Service.

The ground rules for working with Web Viral Solutions — written in plain English.

Last updated: October 2026

1. About these terms

These Terms of Service ("Terms") govern the marketing, creative and conversion-optimisation services provided by Web Viral Solutions ("we", "us", "our") to you, the client ("you"). By engaging us — whether by signing a proposal, paying an invoice or using our services — you agree to these Terms.

2. Services

We provide performance marketing services which may include growth strategy, paid media management, performance creative, conversion-rate optimisation, analytics and measurement, and email and retention marketing. The specific scope of work, deliverables, timelines and fees for your engagement are set out in a separate proposal or statement of work, which forms part of the agreement between us.

3. Engagements and term

One-off engagements (such as audits or sprints) run for the period stated in your proposal. Ongoing retainers continue on a month-to-month basis.

Either party may end a retainer with 30 days' written notice. Fees for work already delivered are non-refundable, and prepaid fees for the notice period are non-refundable once the corresponding month of service has begun.

4. Fees and payment

Fees are stated in your proposal and are exclusive of applicable taxes, media spend and third-party costs (such as software subscriptions or platform fees) unless expressly included. You are responsible for all advertising spend on your own ad accounts.

Invoices are due within 14 days of issue unless your proposal states otherwise. We may pause work on accounts with overdue balances, and late payments may accrue interest as permitted by law.

5. Client responsibilities

  • Provide timely access to the accounts, data, brand assets and approvals we need to do the work.
  • Ensure all materials you supply (claims, images, reviews, product information) are accurate and that you have the rights to use them.
  • Respond to approvals and feedback within a reasonable timeframe so campaigns and deadlines stay on track.
  • Maintain ownership and administrative control of your own advertising, analytics and email accounts.

6. Results and performance

We use professional judgment, proven frameworks and continuous testing to improve your marketing performance, but no agency can guarantee specific revenue, ROAS, conversion-rate or ranking outcomes. Any figures shown in proposals, case studies or discussions are estimates or past results, not promises. Metrics we report are based on the tracking platforms and attribution windows agreed at the start of the engagement.

7. Intellectual property

On full payment, you own the final deliverables created specifically for you — ad creative, landing pages, copy and strategy documents produced under your engagement.

We retain ownership of our pre-existing tools, frameworks, templates and internal processes, and of any work not yet paid for. We may reference non-confidential aspects of our work (such as general results) in our own marketing unless you ask us not to.

8. Confidentiality

Both parties agree to keep confidential information confidential — including business data, performance figures, pricing and strategies — and to use it only to perform the engagement. This obligation survives the end of the engagement, except where information is publicly available, independently developed, or required to be disclosed by law.

9. Data protection

Each party will comply with applicable data-protection laws in handling personal data. Where we process personal data on your behalf (for example, managing your ad or email accounts), we do so as your service provider and follow your instructions. See our Privacy Policy for how we handle information collected through this website.

10. Limitation of liability

To the fullest extent permitted by law, our total liability arising from the services is limited to the fees you paid us in the three months preceding the claim. Neither party is liable to the other for indirect, special or consequential losses, including lost profits, lost data or business interruption. Nothing in these Terms limits liability for fraud or anything else that cannot be limited by law.

11. Termination for cause

Either party may terminate an engagement immediately and in writing if the other party commits a material breach that remains unfixed 14 days after written notice, or becomes insolvent. You remain liable for all work performed and costs incurred up to the termination date.

12. Changes to these terms

We may update these Terms from time to time. The current version is always published on this page with its "last updated" date. Material changes to an active engagement will be communicated to you in writing.

13. Contact

Questions about these Terms? Reach us through the details on our contact page.